TheRumWeWantedtoDrink

A Queen

Queen Esther lived 2,500 years ago. No one could figure out where she was from.

A chemical

Fermentation-born “esters” shape rum’s complexity and character.

A Cane

The plant behind it all: sugarcane. After a 1-year planting cycle, the fields burn and grow again.

Rum has always belonged to everyone and no one: culturally ambiguous, claimed by every culture that touched it. Queen Esther was the same way.

Esther is was made for the person who didn't think rum was for them: the tequila drinker who loves clean spirits and didn't realize rum could fit the bill. A blend of unaged pot still and 4-year aged column still rum, Esther drinks like a premium reposado and costs less than one.

Founded by designers, spirit lovers, and mothers of three children each Emunah Winer & Margaret Kerr-Jarrett, Esther is the rum they always wanted to drink.

Rum has always been a drink of rebellion, warmth, and gathering. But somewhere along the way, it got lost in sugary clichés and pirates. We're here to change that.

A single origin premium rum

Esther is a blend of unaged pot still rum and 4-year aged column still rum.

100% Colombian

Esther is Colombian rum, grass to glass. Climate, soil, and altitude shape its clean, smooth flavor.

From our friends in cali

Distilled in Cali, Colombia by Picciotto Distilling Co., a family we’ve known for many years (since high school, to be precise).

Esther is delicious to sip neat and makes a killer daiquiri. Think you don't like rum? Try Esther.